About Will Kelly
I am a passionate advocate for the transformative role of content in go-to-market strategies, digital transformation, and enterprise technology adoption. As a freelance technology writer and content strategist, I bring a unique blend of technical knowledge and creative storytelling to my work, helping organizations communicate complex ideas with clarity and impact.
Freelance Experience
I specialize in crafting compelling articles, white papers, and thought leadership content for leading technology publications and corporate clients. My expertise spans topics like cloud computing, DevOps, AI, and cybersecurity. Over the years, I’ve collaborated with industry leaders such as Cisco, IBM, Samsung, and Red Hat to support marketing campaigns and demand-generation initiatives.
A key focus of my work is helping clients leverage generative AI for content creation. I’ve guided teams in implementing AI-driven tools for policy development, sales enablement, and technical documentation. For example, I developed a custom GPT solution—”Policy Writing Buddy”—to help a sales operations team draft governance policies with improved speed and accuracy.
My role as a generative AI consultant includes crafting playbooks for effective AI usage, mentoring teams on best practices, and ensuring AI-driven initiatives align with business goals. This expertise positions me at the intersection of cutting-edge technology and content strategy.
Corporate Marketing and Product Strategy
My career includes impactful roles in product marketing, where I’ve developed go-to-market strategies and technical content assets for startups and enterprises. At a Kubernetes-on-the-edge startup, I created solution-focused messaging that elevated the brand’s visibility. I’ve also built foundational marketing materials for container security startups, addressing critical issues like DevSecOps, software supply chain security, and open-source adoption.
Public Sector Contributions
I have a deep understanding of the public sector, having worked on cloud migration strategies and innovation projects for federal agencies. My work highlights the value of integrating commercial tech solutions, such as the cloud and DevOps, into government operations.
Thought Leadership
As a recognized industry expert, I am frequently featured in vendor-sponsored articles, podcasts, and webinars. My content focuses on emerging trends in AI, cloud computing, and enterprise technology, offering actionable insights for business and technical audiences. I authored the popular eBook Implementing DevSecOps, which saw over 1,900 downloads in its first month.
Visit my LinkedIn profile for more information, and explore my Authory page for writing samples. Connect with me on Twitter @willkelly.